Success - What is it Exactly?

"It's just basketball".

I'm switching gears from hockey to basketball today.  

(And you won't believe what's coming tomorrow.  But I'm getting way ahead of myself.  More on that in a moment :)

If you followed the Finals, you probably saw the Heat take a beating by the Spurs (more than once).  What struck me most was not what happened on the court, but something that happened off the court.

When asked about the beating in a press conference, LeBron James said "It's just basketball" 

I honestly can't imagine a more un-LeBron statement if I try.

To be clear here, I do understand that it honestly is just basketball.  No lives are on the line and there is other more important work out there being done daily that doesn't get the recognition it deserves.  

But in this context - these men are being paid many millions of dollars to play this game.  They are paid to represent their city.  They are paid to offer an experience to fans.  Sports creates community, passion and it serves as an inspiration to children.  So to hear one of the stars of the game sounding dispassionate and unmotivated is shocking.

What is not shocking is that LeBron and the Heat aren't the Champions this year.

You see, while your job may not be saving the world, it is still your job (or your business) and you owe yourself and anyone connected to it the absolute, 100% best you can give.  LeBron didn't seem to have the hunger, the drive, the NEED to win at all costs.  So he didn't give the 110% that he usually does.  

Where does that hunger, that drive, that intense need to succeed come from?  Why do you have it sometimes and then it wanes at other times?

I wish I knew the answer, that is the Holy Grail of life. Finding that never ending hunger, determination and motivation so you are always attacking life, business and all your goals with such passion and persistence that you have no choice but to succeed.

The only thing I do know is that without the hunger, you are likely not going to soar.  Sure there is luck and you will happen across opportunities and you will experience some highs.  But to consistently drill away at something, to accept nothing less than reaching all your goals is what you need to truly reach the heights of success that you've dreamt about.

So, my question to you is, are you going to attack your business goals with such energy and excitement that you literally make this the best year of your life, or are you going to think "it's just ___________" and go with the flow, take what you can get and be happy with that?

There is no right answer.  It depends on what goals you've set for yourself and how important it is that you achieve them.

I am not a motivational speaker, I am not trying to stir up the passion in you.  You have to dig deep and find out if it's there on your own.  My job is to just share insights, opinions and experiences that will help you grow your business, if you decide you want to.

If you have the fire, the burning need to succeed, I have the best tools, advice and strategy to guide you there.  I have the support and the systems you need.  You just have to let me know you are ready.

Watch your inbox tomorrow for a very special announcement, where I'll share with you a very specific way to seize that motivation.  A way that is far more doable and reachable than you could ever imagine.  A way that is yours for the taking.